An accomplished director in Communication & Engagement, specializing in Employer Branding, Societal Impact, and Internal Communication. I am driven by a passion for connecting individuals to shared goals and strengthening social responsibility. By fostering initiatives that bridge internal and external audiences through authentic storytelling, impactful content, and digital engagement, I create meaningful connections and promote positive change within organizations, particularly in the vibrant regions of Africa and the Middle East.
Employee Advocacy & Branding: Developing and executing employer branding strategies and campaigns. Work closely with the Talent Acquisition department to target and leverage our employer branding efforts to attract and retain top talent for our growing organization.
Strategy and Content Creation: Developing internal and external content (web series, gamification, live programs) to engage employees and mobilize them around our objectives.
Collaborating with the Digital Marketing team to produce engaging external content.
